When it comes to building websites, we see ourselves as having two big responsibilities:
1. Making your job as easy as possible
We take the pain out of the process, by taking care of:
- Domain names and web hosting (and any associated techie stuff)
- Strategic thinking – by making specific recommendations about pages, blogging, features, functions and more, based on an analysis of your business, goals and budget
- Design and development
- Copy (your text-based content) – such a vital factor, which most businesses get wrong! Get the edge on your competition by having Southern Xposure transform your words into effective, web-ready copy that visitors will want to read from start to finish
- Video and audio – multimedia engages and entertains your visitors, making them more likely to remember you (plus, video is 52 times more likely to show up on the first page of Google search results than a text-based post, making it a very powerful SEO tool [SocialMediaExaminer] )
- Professional, commercial photography (because, no matter how nice your website is, nothing says “dodgy” and “unprofessional” quite like pixelated product shots that look like they were taken on a mobile phone!)
2. Creating a website that works for you, like a star salesperson!
We don’t just take what you give us and throw it online, like so many web designers do. Instead, we carefully consider:
- What you want to achieve… maybe you’re hoping to increase sales, generate leads, provide/collect information or streamline internal operations
- What structure, functions, features and copy (wording) will help you achieve these things
- How visitors will find your website (and how we can improve the chances of people finding it in the first place)
- What your customers and potential customers would want to achieve from visiting your website
- What supporting internet marketing or social media strategies could help boost the reach and effectiveness of your website
- How to ensure that visitors return to your website time and time again… After all, do you know that visitors returning to a web site are 8 times more likely to make an online purchase than new visitors? [WebSideStory Inc]
Imagine having a superstar salesperson, always putting their best, most professional and enticing face forward, 24/7, 365 days a year.
A website that works FOR you.
What could that do for your business?